Your Local Bike Shop
We proudly serve all types of cyclists, including new and veteran riders, road and mountain aficionados, and recreation and transportation cyclists. Whether you prefer to shop on our website or to come visit us, we’re here to help you with all of your cycling needs. Learn more about what makes us unique, and visit us today to meet our friendly staff and experience our incredible product selection.
Premium Bicycles, Gear, & Apparel
Shop top brands at great prices by category.
Best Trike and Recumbent selection in Dane County!
Shop top brands at great prices
Our Services
Your source for expert service that you can trust.
Bike Rental
Whether you’re visiting or want to try a new style of riding, we have a bike for you.
Order Online. Pickup In-Store. Go Ride.
It’s fast. It’s easy. And it’s free! Simply find the bike or gear of your dreams online, and we’ll have it ready for you when you arrive. We’ll ensure a perfect fit for your riding needs and answer any questions you may have.
Get In Touch
We're here to answer all of your cycling-related questions. Stop by or give us a call today!